Red Wing - Tough Love

Production, Creative, UX/UI Design

Creating loyalty by not buying.

Red Wing boots are built to last, and they mean it. The Tough Love event was an opportunity for Red Wing aficionados to stop by a store and service their existing boots so they can last for years to come.

space150 partnered with Red Wing to develop a unique and ownable creative platform for their Global Care Event. Our job was to reinforce the value proposition that with the proper care and service, Red Wing boots are built to last and engage customers to care for their boots, ultimately drive care product velocity.


  • Art Direction
  • Copywriting
  • Creative Direction
  • Identity Design
  • Live Action Production
  • Photography
  • Post Production
  • Wireframes
  • Content Strategy
  • Full UI Design

Keep it interesting. Let's chat.

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